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Exit Mist Review

Exit Mist is a software that allows you to create exit popups for your website. You can use these popups to keep visitors on your website and make them engage with your content.

Exit Mist tracks the activities of your website visitors (especially when they try to leave your website) and shows them a popup message to prevent them from leaving your website.

Exit Mist Advantages

There are many advantages of using Exit Mist. Here are some of those:

  • You can target your users (also known as segmentation) by tracking their behavior. This allows you to convey the right message to the right people.

  • Exit Mist allows you to create professional popups with elegant design to make sure that they increase your conversion rates.

  • You can insert any type of content in your popups, whether it is plain text, images or videos. This is really useful as it allows you to test multiple versions of popups (with little tweaks) to see which ones convert better.

Exit Mist Disadvantages

Although Exit Mist provides lots of useful features, it has some disadvantages too:

  • If I compare Exit Mist to some of the industry leaders like Optin Monster, it is clear that Exit Mist lacks many features. I would definitely love to see more features in its future versions.

  • While doing my research, I couldn’t find any customer reviews or testimonials about Exit Mist. This is disappointing considering the fact that it does provide some good features for improving your conversion rates.

  • I think one of the reasons why I couldn’t find many customer reviews of Exit Mist is because it is a bit overpriced. Even the most basic package of this tool is $19 per month. And for a price like that, it definitely lacks the number of features.

Who Is Exit Mist Ideal For?

I would say that if you are just getting started with your website or if your website does not have thousands of monthly visitors, you can give Exit Mist a shot (with its Starter package that allows a maximum of 5000 monthly visitors).

However, if you have a website that gets more than 5000 visitors, there is no need to spend money on this tool. You can try out some other tools that suit your requirements. The reason for this is that the Basic plan (which is bigger than Starter plan) costs $69 per month, which is very costly considering the features it provides.

Exit Mist Signup Process

In order to get started with Exit Mist, you need to first create an account. You can go here to do so. Once you have created an account and verified your email address, you can login to your dashboard.

Once you are logged in, you can go to Edit Profile to configure some basic settings related to your account.

You can upgrade your account to a premium version at any time by going to Account >> Upgrade Plan.

Exit Mist Ease of Use

Exit Mist has a very simple dashboard and user interface. When you login to your account, it gives you a summary of the number of visitors and subscribers you received from your popups.

It is also very easy to create popups from your dashboard. You can create 3 different types of popups - image popups, opt-in popups and 2-step popups. Exit Mist provides you with lots of different options to configure user actions, custom fields, redirects and much more.

Exit Mist Features

Now let’s talk about some of the features of Exit Mist:

  • Exit Mist allows you to create responsive and fast loading popups. If you have a website that gets lots of visitors from mobile devices, then it is really important for you to make your website and landing pages responsive. Also, your popups will not work on mobile devices unless they’re optimized for smartphones and tablets. Customizing the popups and using different popups for desktop and mobile devices is very time consuming. Exit Mist solves this problem by automatically making all of your popups mobile responsive.

  • Exit Mist uses different techniques to track your website visitors’ behavior. It can detect when a user is about to leave your website and use that data to display relevant popups to that user.

  • Exit Mist is very useful for increasing user engagement on your website. If your website visitors are not engaging with your content or if they are not spending much time on your website, then Exit Mist can help you solve that problem. Exit popups are a proven way to make users take certain actions such as signing up for your newsletter.

  • You can easily integrate your Exit Mist account with your favorite email marketing service provider or you can create custom Form Integrations to suit your needs.

  • Exit Mist provides you with detailed statistics and reports of your popups. You can check how many views your popups have received in a given period of time. You can check how many unique visitors (from different IP addresses) saw your popups and how many of those converted. The conversions are counted based on the number of users who take a particular action on your popups. These actions include subscribing to your email newsletter, viewing an image slider, visiting a URL etc.

  • You can set custom width for your popups. If you don’t have a lot of content in your popup, it is preferred to use small popups to provide better user experience.

  • You can choose to display a popup using different triggers like - when mouse leaves the site, when site is loaded or custom trigger setup.

  • You can use different effects for popup animation and transition to grab your users’ attention.

  • You can set custom time delay before displaying a popup. You can also prevent a popup from opening again after a user has closed it or submitted the data. You can hide the popup from that user for a specific time period by storing a cookie on his/her computer or mobile device.

  • Exit Mist allows you to add custom CSS code in your popups. This is useful if you want to further customize your popups to make them unique.

  • If you are using an email marketing software like Aweber, GetResponse or MailChimp, you can integrate each of your popups individually by providing subscription form code and action URL while designing the popups.

  • While creating opt-in popups, you are asked to provide a Thank You slide. This is basically what your users see after entering their details in the opt-in form on your popup. You can also redirect them to a thank you page on your website. You need to provide fields for your opt-in form. You can provide 2 types of fields - name and email address. It is not mandatory to provide both of these fields. Some website owners prefer using just email address. Just like image popups, you can provide different options to display your popups, with different animations and transitions. If you don’t want to use the Name field in your forms, there is a separate section in the design panel where you can disable that field in a particular popup. This feature can also help you do some A/B testing with your popups. For example, you can create 2 popups - one with a name field and one without a name field. This way, you can test if you are getting more subscribers when you use just the email field in your forms.

  • Exit Mist allows you to create 2-step popups. These popups are getting very popular recently due to their effectiveness. As the name suggests, these popups have 2 steps. In first step, you can show a welcome message or some kind of introduction to your offer. In the second step, you can display your opt-in form where users can subscribe. This is basically the same concept as we have with the regular popups, except that it entices users to first click on a button in the first step. One way to implement it is to ask a question in the first step and give users two options - Yes and No. If they click Yes, send them to step 2 of your popup (where your opt-in form is).

  • While setting up 2-step popups, you have to configure 3 slides/sections - welcome slide, opt-in slide and thank you slide. Exit Mist allows you to setup these 3 slides individually, so that you can customize each of those using different settings.

  • For each popup, Exit Mist gives you detailed reports where you can see how many times the popup was displayed and how many subscribers you received from it. You can copy all settings from a popup and create another popup with just a few clicks. This is useful if you want to create multiple popups with very similar settings.

  • You can export all of your statistics in a CSV file individually for each of your popups.

Exit Mist Integration's
Exit Mist Pricing

Now let’s talk about the pricing structure of Exit Mist. Exit Mist offers 4 subscription plans:

  • Starter - This plan allows you to create upto 5 popups for your website. You can have a maximum of 5,000 monthly visitors (not pageviews). You get an advanced exit detection technology and detailed analytics reports. You can create 2-step popups to further increase your conversions. You also get all the built-in integration features and customization dashboard. The price of this plan is $19 per month (or $15.17 per month if you subscribe to the annual plan).

  • Basic - This plan allows you to create upto 20 popups for your website. You can have a maximum of 15,000 monthly visitors (not pageviews). You get an advanced exit detection technology and detailed analytics reports. You can create 2-step popups to further increase your conversions. You also get all the built-in integration features and customization dashboard. The price of this plan is $69 per month (or $55.20 per month if you subscribe to the annual plan).

  • Pro - This plan allows you to create upto 50 popups for your website. You can have a maximum of 50,000 monthly visitors (not pageviews). You get an advanced exit detection technology and detailed analytics reports. You can create 2-step popups to further increase your conversions. You also get all the built-in integration features and customization dashboard. The price of this plan is $149 per month (or $119.17 per month if you subscribe to the annual plan).

  • Custom - This plan allows you to create unlimited popups for your website. You can have unlimited monthly visitors. You get an advanced exit detection technology and detailed analytics reports. You can create 2-step popups to further increase your conversions. You also get all the built-in integration features and customization dashboard. You get access to Exit Mist’s API so that you can integrate it in your products. The price of this plan is decided after Exit Mist has reviewed your requirements.

All of the above plans come with a 14 day free trial, no credit card required. There are also no contracts or obligations. You can cancel your account at any time from your dashboard.

Exit Mist Support

If you get stuck at any point or need any help, you can use the below mentioned support channels:

  • You can read their knowledge base to learn how to create popups, how to integrate your Exit Mist account with different email services etc.

Exit Mist Reputation

As I have said previously in the review, I couldn’t find customer reviews of Exit Mist. Although I would say that Exit Mist is a good software with some really useful features especially for beginners who want to try some tools to improve their conversion rates.

Exit Mist Conclusion

Exit Mist is a good option for those who are just starting out and want to try exit intent techniques to get more subscribers. However, as I have said earlier, if your website gets tens of thousands visitors, it is better if you use some other exit popup software in industry.

Author

About Abhay Hendre

Hi guys! I’m Abhay. I’m a digital marketing enthusiast and an online entrepreneur. I provide content writing services specifically to the digital marketing community. Do you want me to write digital marketing content for you? Then drop me a message on Twitter and let’s get started!

As of today, Exit Mist provides 4 integrations. It integrates with email marketing platforms like Aweber, GetResponse and MailChimp. It also provides you with an option to setup a custom Form Integration. You can provide details like action URL, form HTML code, and field details to setup this integration.

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